
Central to the performance of Sony's latest raft of LCD TV's and slipping quietly under the radar is the latest incarnation of their impressive 'Bravia' picture processing technology. Making its debut in the form of 'Bravia 3', Sony have re-engineered their core picture processing technology from the ground up.
With Bravia 3, Sony have focused, amongst other things, on improving the black level ability of their LCD TV's. Enhanced contrast functionality has been designed to improve depth of black as well as the ability to produce precise levels of graduated detail across darker scenes.
The Black Level ability of the 32W5500 illustrates the growing maturity of Sony LCD technology. Not so long ago such deep lush blacks from an LCD TV would have been a revelation. The Sony is even more remarkable in that we are now witnessing this kind of ability from a mid level flat panel. While Plasma and some of the LED equipped TV's recently launched can produce more subtle shadow detail, Sony have produced a TV which has narrowed the performance gap.
The only significant picture processing complaint we have with the 32W5500 is its motion handling performance. The ability of this screen to process fast on screen action, apart from a small amount of blurring, is pretty good by LCD standards. The problem is that Sony's own V5500 (with no 100Hz processing) is just as capable of producing reasonably stable fast action images. While 100Hz does remove some of the 'juddering' you experience on screens without the enhanced frame rate, we didn't feel the extra outlay was justified, you may disagree.
Read a full review of the Sony KDL-32W5500.