The broadcast company Arquiva has emerged as a buyer for the technology behind project Kangaroo; a joint venture originally proposed by the BBC, ITV and Channel Four to create a one stop shop for video on demand.
Project Kangaroo was originally given a provisional launch date of March 2009 by its backers, but this was subject to the Competition Commission publishing a review of the service on the 25th of November. The competition commission's involvement has stemmed from fears the service might prove "too powerful".
The competition commission having ruled this February that Project Kangaroo would infringe competition rules, the joint venture was shelved. The BBC, ITV and Channel Four have been looking at selling the technology behind project Kangaroo since the ruling.
France Telecom (the parent company of Orange) was originally the front runner to buy the technology, aiming to use the Project Kangaroo technology to expand its own service in France.
In a deal worth around £8m, Arqiva plans to control the "hardware and software technology and related intellectual property developed for Project Kangaroo." Arqiva plans to launch its own video-on-demand service, with content available from a number of UK broadcasters to include both free and paid-for content.
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