The good news for Londoners is that the 2012 London Olympics will be available in High Definition (HD) at no cost over 'Freeview'. Unfortunately, if you are outside the capital it is unlikely that the digital switchover will happen in time for the service to be in place.
The Principal advisor on broadcasting for the communications regulator 'Ofcom', Greg Bensberg, confirmed that the digital switchover for London has been scheduled for 2011, to be completed by April 2012.
Late last year Ofcom announced a plan to implement the launch of three (eventually to become four) High Definition channels on Freeview.
The BBC, ITV and Channel 4 have already signalled their intentions as to how the upgrade to Freeview will be utilized. The BBC is committed to upgrading its existing Freeview service to the more efficient MPEG 4 coding in preparation, and the service will be able to carry 4 High Definition channels and 20 Standard Definition channels as a result
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